Year after year, Children's Day is celebrated on April 30 in Mexico and although it is celebrated mainly in schools or squares, some companies carry out activities for their employees. However, the current pandemic by the SARS-CoV-19 virus, modified the coexistence between people digitally.
Such is the case of Concretos Cruz Azul, which for the third consecutive year, planned to generate a special gift for its workers and thus remind them of the inner child that we all carry inside, with the obstacle to overcome, of being able to share it digitally.
The project consisted in this way, in the development of a video game accessible through any web browser, inspired by the construction industry in which Concretos Cruz Azul is a national reference.
Features shown in the promotional video of the game, through screenshots of the levels, intro and graphics of the same.
In Galahad Studio we had the honor of developing the project, from the video game proposal and its branding and the coding of it, as well as the video presentation of the project and the graphics that make it up, which was shared through the communication channels that Concretos Cruz Azul has with its employees.
Undoubtedly, a creative way to connect with your workers and remind them how special they are for Concretos Cruz Azul on a day as magical as Children's Day. Click on the link below and have fun for a while with "Crossing the Traffic".
Click on the following link and be part of the experience.
J April, 2021
2021, Animation, Corporate Identity, Digital Animation, Digital Illustration, Graphic Design, Illustration, Motion Graphics, RR.SS.